When the music finally dies down and the last slice of cake has been eaten, couples are eager to get going on their honeymoon to celebrate the start of their life together. As more and more folks are looking for experiences over traditional hotel stays, hosting a honeymoon Airbnb is a prime opportunity for short-term rental hosts to tap into a new market. This guide covers how to position your property as a honeymooners’ paradise so that you’ll be raking in those 5-star reviews and attract a new demographic of travelers.

Host Tools provides an automated, unified calendar for short-term rental hosts, allowing you to seamlessly list on all major channels. Start your free trial today!

Why target honeymooners?

Honeymooners in this day and age are looking for more than a place to stay. They’re looking for a full-on experience. They want high-end amenities, privacy, and cool vibes. When you hit all of these elements on your checklist, you help make your listing stand out from the crowd in our competitive (yet rewarding) industry.

1. Set the mood

Like a date, you want to set the mood. Make adjustments to your property that take it from “just another place to stay” to “let’s make this a date night.” Think about the following:

• Aim to have warmer lights. Think dimmable lamps, fairy lights, etc. Candles are a nice touch, as well as floor-to-ceiling windows if possible.
• Splurge on high-quality sheets, comforters, and fluffy pillows. On your honeymoon, you’re not looking to skimp on comfort. Add bathrobes for good measure!
• If possible, having some fresh flowers on the table or a bouquet when honeymoons arrive is a romantic touch to help them keep the wedding celebration going.
• A little detail that goes a long way is a bottle of wine, sparkling water, prosecco, etc. Cheers to the newlyweds!

2. Highlight unique amenities

Honeymooners are looking for rental features that can make their stay memorable and stress-free. Consider investing in amenities that enhance their experience.

Amenities to Consider:

• Hot Tubs, Jacuzzis, or a Private Pool: Few things scream romance like a private soak under the stars in an outdoor tub.
• Outdoor Spaces: Add a private deck with outdoor furniture, an outdoor fire pit, or a hammock for couples to relax and connect. An outdoor shower is a great option for remote properties. Consider an outdoor dining area as well for cozy nights under the stars.
• Fully-Equipped Kitchens: Honeymooners often prefer privacy, so having a kitchen with everything they need to whip up a romantic dinner can be a selling point.
• Smart Locks and Contact-Free Check-In: Privacy is key for honeymooners. With platforms like Host Tools, you can simplify check-ins while keeping things discreet and secure.

3. Tailor your listing description to signal a honeymoon Airbnb

When marketing romantic Airbnbs as a honeymoon destination, your words matter. Engage your audience with a romantic, descriptive listing that paints a picture of their stay.

Key Tips for Writing a Great Listing:

• Use Romantic Language: Describe your space using phrases like “serene retreat,” “intimate ambiance,” “lush surroundings,” or “perfect escape for two.”
• Detail the Experience: Don’t just list features; describe what makes them special. For example, instead of saying “hot tub,” say “unwind in the private hot tub under the stars with your favorite drink in hand.”
• Add Keywords Naturally: Incorporate phrases like “honeymoon Airbnb,” “romantic escape,” or “honeymoon retreat” into your description to improve SEO and attract more clicks.

Here’s an example of a compelling listing description:

“Escape to our cozy, secluded, and romantic cabin, nestled in the forest with breathtaking mountain views. Perfect for newlyweds, this romantic hideaway features a private hot tub under the stars, luxurious linens, and a complimentary bottle of wine to toast to your new life together.”

4. Take great photos

Photos are your first impression. Make sure yours are great. For those listing on Airbnb, the Airbnb Pro Photography Program is a great way to get fantastic photos of your home without breaking the bank! A few tips for capturing quality photos on your own:

• Be sure to stage your rental. Make it look its very best. Add details like candles, flowers, etc.
• Highlight the romantic amenities like your jacuzzi, outdoor shower, pool, king bed, etc
• Natural light is almost always the best option for lighting.
• If there are cool things to do nearby like a hike, a winery, a swimming pond, etc. be sure to show them off.

5. Generate a social media presence

The reality is that in this day and age, your business needs to have a social media presence. Many couples spend their time on Pinterest and Instagram preparing for their wedding. Consider the following ideas to help get on their vision board:

• Create reels or videos that show off how cool and romantic your home is.
• Share blog posts about honeymoon planning or travel tips and tie them back to your listing. This is great for gaining SEO traction.
• Use honeymoon-related hashtags in your posts
• When you get a good review, show it off on social media

6. Work with local industry experts

Like many other industries, networking is very helpful. Connect with local wedding planners, photographers, venues, etc. to see if there is an opportunity for partnership. You may be able to get included on a “preferred vendors” list or perhaps you can offer a discount to those who are recommended to you through other wedding professionals.

Final thoughts

Targeting the honeyoon demographic can be an extremely rewarding audience for your business. Start upgrading your home with items like quality sheets, hot tubs, solid lighting, and a focus on the details to start bringing in those positive reviews. P.S. Don’t forget to automate your day-to-day tasks with Host Tools! You can automate guest messages, calendar updates, and your cleaning schedule all from one easy-to-use platform.

Host Tools provides an automated, unified calendar for short-term rental hosts, allowing you to seamlessly list on all major channels. Start your free trial today!